With GO TX in place, all their channels of operation, whether branch, internet or franchise, have become integrated, and Karvy is fully equipped to better serve their investors.
The investors are greatly benefited as they obtain a combined view of their trading and investment portfolio, regardless of the channel used. They have complete access, to up-to-date information in the form of statements of cash, stock, margins, obligations, P&L, transactions, and Contract Notes. The supervisors also have access to the same information, thereby giving them the ability to control and advice the investors regarding their positions and portfolio.
The expansive Risk Management and Control facilities have given Karvy tremendous flexibility in segmenting their customer-base into different groups based on the levels of risk the firm is willing to take. For instance, high net-worth individuals can now be allowed to leverage their assets much more than ever before, as there are sufficient monitoring tools in place to control the firm’s risk.